Indigenous New York Fashion Week

Hair Lead: Amy Farid using Mr. Smith

Mr. Smith was the official hair partner of Indigenous New York Fashion Week. Featuring 30 Indigenous designers showcased over six shows spanning Contemporary Culture, Luxury, Couture, Emerging Voices and more.

Under the direction of Amy Farid, the looks helped to support the creative expression and cultural substance of the designers’ work, featuring braids, finger waves, retro 70’s brush-outs and bouffants, but also heroing sleek, simple and smooth expressions.